Digital Strategy

Digital Strategy

Today, digital-enabled transformation is accelerating with pandemic driven changes in terms of consumer expectations and business behaviour. 

Digital121 is a cutting-edge digital firm dedicated to elevating your brand with customised digital strategies and marketing solutions. As a part of our digital marketing services, we develop the best digital strategy to optimise the overall marketing efforts of our clients and generate the highest ROI. 

At Digital121, we look at how the digital landscape matches the requirement of our clients and determine how we can hone the best digital strategies to grow our client’s business. 

We create a bespoke strategy for our clients that include everything from content creation, website development, optimising the website for search engines (SEO), social media marketing (SMM), search engine marketing (SEM), social media optimization (SMO) and so on. 

From Start-ups to Enterprises, we collaborate with companies of all sizes to create a multichannel marketing strategy that generates results.

Responsive Websites

Digital121 specialises in building responsive and mobile-first websites that deliver the right message to the right device. We also build hybrid apps for iOS and Android devices. We help turn non-responsive websites into sites that fit every screen size and load quickly – while giving a smooth user experience.

SEARCH ENGINE OPTIMIZATION (SEO)

Your website is the representation of your business. It acts as the hub and hence should reach your target audience seamlessly. At Digital121, we optimize your website for reputed search engines like Google, Yahoo and Bing with strong on-page SEO, content analysis, targeted keywords, backlink building, content marketing, and much more.

SEARCH ENGINE MARKETING (SEM)

Let our expert SEM services improve your digital marketing strategy by placing your business in front of the customers and turning clicks into conversions. PPC advertising allows you to pay for the top positions on search engines. As an expert SEM agency, we build and optimize conversion-based search marketing campaigns that deliver conversions, and not just clicks.

SOCIAL MEDIA MARKETING (SMM)

Social media is a powerful channel to expand your reach and engage with your customers. We at Digital121 provide clear and concise messaging to your target audience. A poorly executed ad campaign can spoil your online reputation. We create compelling campaigns that not only grab the attention of your users but drive conversions.

CONTENT MARKETING

Today, more than 70% of B2B and B2C businesses are investing in content marketing. There is a great need for informative and engaging content. We create aesthetically pleasing content for your business in the form of blogs, articles, press releases, infographics and more. We build compelling stories around your brand and promote your business online.

EMAIL MARKETING

Email marketing is one of the best ways a business can use to interact with its audience at a personal level. As your email marketing agency, we tailor your email marketing strategies to support your business goals. Our email marketing specialists create custom campaigns with increased engagement and conversions.

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